What is digital marketing compared to other strategies?
What is it about? Can you tell what are the main features that define this term? Why should you throw yourself into this world?
It is very likely that you have grown up with the famous 4 P. Product,
Price, Positioning and Promotion. The fact that constant renewal is the
key to digital marketing success is not a myth. And as a result,
everything has evolved.
What is Digital Marketing
The 4 P's are now the 7 C's and thanks to these innovations you can now get all this:
One of the advantages of understanding what digital marketing is and knowing how to use it is that the measurement of strategies will be much more complete and simple than the measurement of traditional strategies.
Ability to personalize.
Digital marketing is what has allowed us to achieve high levels of segmentation and personalization.
Being able to be at the top of google. As you currently know if a brand is not on the Internet, it does not exist.
Lead generation, retention and customer retention is more effective.
As a result, sales increase.
Creating a social community will allow you to humanize your brand and create closer emotional connections with customers.
You can apply different strategies, different channels and experiment with which ones work best. Do you think that traditional marketing offers you this flexibility?
You don't need big investments.
All these features are backed up by more specific digital marketing data like the latest statistics.